How to keep busy during Covid – 5 activities to improve your skills and attract more clients for paid photoshoot
I took some time off due to what is happening in the world nowadays – all the media writing about all the same negative stuff, closed borders, hospitals etc. all over again.. so I cut myself off from all the news and negative pages and people on Facebook and the only things I can see now are cat videos and pictures followed by travelling forums and photos. Life is good. Lately I feel really strong need to adopt a cat and spend all my savings to buy plane ticket anywhere, actually. But since I cannot adopt bunch of cats and travel the world at same time, I decided to write you few points how to improve your skills in this time, and hopefully get you more clients for paid photographer work.
Good thing is, even if your country is under lockdown, life still goes on and you still can find the ways to feel better and not get crazy – by doing some improvements. Eventually this weird time will pass, as everything in the world, so there is perfect chance to get ready for something big.
Spoke with few friends, who are expecting a baby and looking for pregnancy shoot/ looking for a photographer for their wedding/ looking for couples photographs/ looking to make some nice photos for a family calendar etc.…people are still looking for photographers. But I also asked them WHY they picked this guy, this photographer? What was the main reason to shoot with him/ her?
Those 5 points I heard most, it has either:
- amazing portfolio, or
- great references, or
- personal recommendation, or
- specialisation ( amazing animal photos, excellent newborn pics, cool weddings pics…), or
- acceptable price.
1. Be UNIQUE and original
The key is to be creative. People are demanding and want to have something extraordinary, something they can show proudly to their friends or put on the wall – that’s why being unique is so important. If you would do simple portraits in white background, there is nothing creative at all and photos have no soul – so they will rather ask their friends to make some photos with an iPhone as it will be at least fun. How about you show that YOUR photos are worthy?
Create a moodboard of photos you like or admire and think about why do you like them. Is it the colours or editing? Or mood and story? The details really matter – might be the props, the outfits you can then recommend to the theme you offer, the unique outdoor location you might have found, all little details coming along with the creativity.
You can also explore Instagram – many photographers found their unique point of view and that’s why people are following them – those photographers sometimes sell their presets, which is also great way to learn and improve – to try their way.
2. Expand ideas
You don’t have to shoot everything, but on the other hand if you want to get more work and don’t want to spend few years of being focused on one area to become an expert, you can find another themes you enjoy to photograph. You may expand to food photography, children AND newborn, animals, products photography, wedding, couples etc. You would be surprised how much money people are willing to spend to photograph their beloved ones.
- How about asking a wedding butique to make them some nice photos for their website or social media?
- How about taking photos of commercial objects (buildings, offices) for their promotion?
- How about asking real estate agency, if they need some nice photos of new apartments for rent?
- How about asking people around or friends, or contact owners of airbnb apartment to make them new nice photos for better advertisement? Or hotels around you?
- How about contacting pubs or restaurants nearby if they wants some new photos for their web/ social media?
- Or how about running a competition on your social media page run about winning a free photoshoot – as an exchange to get a big traffic to your photography business/ hobby?
There are a lot of options to explore.
3. Create cool business cards
You don’t necessary need an official website – nowadays people are getting traffic just by social media. But if you want to ask some businesses nearby if they would like to collaborate with you, it is a good thing to leave something behind to remind your name and not be forgotten. You may even put a QR code on the card so people can just scan the code and it will lead them into your fan page/ website where they can see your awesome photos.
4. Sell photos online
If you travelled a lot in the past and collected great pictures, or if you have simply nice photos of products or everything you can think of, you might offer them for sale on ShutterStock or similar websites. On ShutterStock photos must be JPG format and at least 4.0 mega pixels, and the earning is quite small, but – better something than nothing. (You might check this link for more details.)
5. Create your own project to boost your portfolio
If you always wanted to shoot with pro model, I believe there is no better timing than now. Every country has its own great professional models which always seemed to be too good, and those models cannot travel now, so they might be more available. If you always had some cool project in mind, just post a casting call on either social media or on official photography website (find more here) and wait for replies (or ask your favourite models directly.) If you don’t have any special idea in mind, just explore Instagram and create a moodboard. You can either make it as paid shoot (so you will pay your model and as exchange you will own all photos) or come up with free “TFP” photoshoot, but in this case you have to deliver your models some previously agreed photos as exchange.
Please remember: if you want to shoot with pro model for free, you must add some value to the photoshoot (something really great or unique) otherwise models would not have an interest.
Main picture & instruction: https://designbundles.net/creative-designs/276810-beautiful-photography-business-card/rel=ndE85G